When K-beauty brand Mamonde first landed in Singapore, the only way to get our hands on their products bursting with botanical benefits was to order it via Lazada.com. However, old-school me prefers being able to feel the textures, sniff the scents and swatch the colours – the last one being particularly important since I’ve got medium-warm toned skin. Which is why I was delighted to know that the brand had opened it’s first ever store in Singapore at Tangs VivoCity.
In keeping with the floral inspiration behind their products, the store is reminiscent of a traditional flower studio, and resembles the brand’s flagship store in Myeongdon, Seoul. Subtle Spanish tiles and wooden shelving against an ecru backdrop give it simple, yet warm and inviting vibe.
First up you will notice the makeup. I was particularly drawn to the Flower Pop Eye Brick shadow quads. Available in five options, they are shimmery, but not overly so, pigmented, and allow you to create day-to-night looks.
The Flower Pop Blushers are super pretty, with flower embossing and are available in eight lovely colours. They give a subtle wash of colour for a very natural flush.
My favourites, were the lip colours. You can pick from True Color Lipsticks (creamy matte finish), Highlight Lip Tints (glossy, but not sticky), Creamy Tint Lip Balm Intense (crayon like lip pencil in a comfortable, creamy formula) and Creamy Tint Lip Balm Light (light, balm like formula). Each of these comes in a range of colours. The only problem here, is being able to choose just one.
You don’t want to leave the store without checking out the Mamonde Pang Pang Hair Shadow. This innovative product (of course, it’s Korean) allows you to create a subtle shadow close to the hairline to slim the face or make baby hair less obvious. It comes in three shades and a clear one that can be used as dry shampoo to absorb sebum.
Look out also for the eyeliners, cushion compacts and brow products. And of course, don’t forget to check out their skincare as well. I’ve listed some best buys here.
Have you used Mamonde products before? Which are your favourites?